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Global Gaming’s SafeEnt extends Trustly partnership

SafeEnt, a subsidiary of Global Gaming – home to Ninja Casino – has extended its partnership with payment services provider Trustly.

Through Trustly’s Pay N Play product, the extended agreement cements Trustly as Global’s payment services provider for Ninja Casino in Sweden and into new markets, in addition to Finland and Estonia.

Pay N Play boosts the user experience and can drive growth in fresh markets. In addition, the extended relationship will lower transaction costs and improve margins for Global.

Joacim Möller, Global Gaming CEO, said: “The partnership with Trustly means we will continue to develop the Pay N Play concept in Sweden as well as in new markets.

“I am convinced that we are well positioned to continue to build on the success we have had in recent years.”

Trustly CEO Oscar Berglund added: “Global Gaming has been in the forefront of leveraging Pay N Play to deliver a best-in-class user experience.

“We look forward to continuing to develop our partnership and see great potential for the launch of Pay N Play in new markets.”

Stewart Darkin

Stewart Darkin

Stewart has been in gaming journalism since 2012, working across online and land-based betting and gaming sectors, in both print and digital media. Following five years as editor of iNTERGAMINGi magazine, Stewart joined SBC in January 2018 to oversee the growth and development of the CasinoBeats brand. He has a wife, two kids, two dogs and two degrees, and – as a Spurs fan – continues to believe that the good times are just around the corner.

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