Bitcasino aims for engagement and retention boost via jackpot twist

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Bitcasino has launched its new “exclusive and revolutionary” phoenix jackpot tool, which pools points from spins across the titles of many slots suppliers.

Under the terms of the new introduction, wagers on slots games from the likes of Microgaming, Play’n GO and Pragmatic Play will now earn Bitcasino players bonus points which can be used for spins on Phoenix Jackpot.

Striving to introduce a new engaging twist on the traditional jackpot, the bitcoin casino operated by the Coingaming Group states that each spin offers players the chance to collect symbols, with the jackpot landing once a player collects all six. 

Tauri Tiitsaar, director of casino at, commented on the jackpot: “We are immensely proud of our new Phoenix Jackpot game, which is the result of a fully in-house development that is really pushing forward what is possible within the online casino space.

“ players enjoy games from a range of the industry’s best slots suppliers, so to be able to collect points from across these games while earning the chance to win a big jackpot is a powerful tool that improves engagement, retention and gives customers greater value.

“Once again, has worked hard to place the player at the centre of the universe and deliver a fun, fast and fair experience for all.”

Beginning as a one week promotion, and returning as a permanent feature following “overwhelming support,” users could also benefit from a mega jackpot which grows in value as it collects from each spin.

Gabrielo Kolawole, team lead for the project, added: “The Phoenix Jackpot team is excited to take the conventional casino jackpot experience to the next level by gamifying the entire experience, while we deliver a unique engaging platform to the players as they compete with other active players in casino for the jackpot prize.”