Global online gambling firm BetVictor has been named ‘Main Team Partner’ of Premier League football club Fulham until the summer of 2020.
The two-year agreement will see the BetVictor logo displayed on the front of the playing shirts worn by the club’s first team and women’s team for the duration of the partnership, replacing Filipino gambling firm Dafabet.
As well as boasting a presence on the playing and adult replica shirts, BetVictor branding will also feature prominently around Craven Cottage on matchdays, as well as on the club’s new official website and social media platforms.
Andreas Meinrad, BetVictor CEO, commented: “We’re really excited to be teaming up with Fulham FC and are confident of a successful season ahead for both of us.
“The Premier League always provides compelling drama. We know how much football means to our customers and we share their enthusiasm for the beautiful game. It’s all eyes on Craven Cottage for Saturday’s big kick-off.”
As the club’s main team partner, Fulham states that the BetVictor brand will receive extensive global exposure, with the Premier League watched by a worldwide audience of over three billion people annually.
Alistair Mackintosh, Fulham CEO, added: “We welcome BetVictor on board as our main team partner and look forward to working with them this season as we begin our Premier League campaign against Arsenal at Craven Cottage this weekend.
“BetVictor shares our passion for success and we hope to develop our relationship further throughout the duration of the partnership, in order to achieve and exceed our goals.”
Fulham secured a return to the English top flight last season following a 2-1 Championship play-off final victory over Brentford at Wembley. The side will get the new season underway this weekend (Saturday 12 September) at home to Arsenal, who followed-up FA Cup success last season with a Community Shield triumph in August.