IGT expands Spain retail standing via Orenes Grupo exclusive agreement

IGT has expanded its retail operations as its subsidiary, IGT Europe Gaming, enters Spain’s salone subsector via Orenes Grupo.

International Game Technology has expanded its retail operations after its subsidiary, IGT Europe Gaming, entered Spain’s salones subsector via an exclusive distribution agreement with Orenes Grupo

Upon launching in the Spanish amusement with prizes sector, IGT says that its debut title will be the Magic Fortune Link multi-level progressive.

Mark MacCombie, IGT Senior Vice President — EMEA Gaming, explained: “IGT is well-positioned to serve salones customers in Spain by supplying our market-attuned games through our exclusive distributor, Orenes Grupo.

“The outstanding results from our first offering, Magic Fortune Link, marks a very encouraging start. By combining our local account team’s dedication and expertise with Orenes’ 50 years of business experience and growing footprint in this market, we can help Spanish salones operators achieve excellent outcomes.”

The salones subsector in Spain represents a total footprint of approximately 3,000 gaming and bingo halls. Featuring a casino-like atmosphere, salones offer more video-based, technologically advanced content and hardware, including linked products.

“IGT is renowned for its top-performing products with content designed to suit the unique needs of specific player segments and geographies,” added José Quereda, Director of Distribution and Sales for Orenes Grupo.

“Magic Fortune Link has proven to engage Spanish players with its entertaining, regionally-attuned game mechanics, and represents the first of what we expect will be many high-performance IGT installations at salones across Spain.”

In tandem with the wider release of Magic Fortune Link across the subsector, IGT will continue its ongoing Spanish player research while executing a custom roadmap of new game releases tailored uniquely to these players.

All four themes in IGT’s AWP version of Magic Fortune Link – Hephaestus, Temple of Fire, Golden Secrets, and Dreams of Egypt – were adapted for the Spanish market. It offers a chance to enter the Magic Fortune bonus game, which showcases Hold ‘n Spin link mechanics geared toward salones players. 

Players have the chance to win four levels of progressive prizes, including the major and grand linked progressive awards, and two bet-dependent mini and minor awards.

Magic Fortune Link is available to Spain’s salones market on the BINTIA 27-inch multi-game cabinet, which offers dual HD monitors and a topper option for casino-like styling.