Pariplay aims to ‘maximise’ LatAm potential following Wiztech deal

Pariplay has continued its expansion across Mexico as Aspire Global’s subsidiary teams up with Wiztech. 

Pariplay is continuing to enact upon its expansion strategy across Mexico after the Aspire Global’s subsidiary teamed-up with Wiztech

The alliance between the two will see customers of Wiztech’s operator brand, Winpot.mx, gain access to the supplier’s Fusion content, as well as a suite of back-office conversation and retention tools. 

Antonio Haua, CEO of Winpot, said: “We are very happy to be able to provide our customers with high quality content on our website as we look to launch our digital business in Mexico to complement our ongoing retail operations and feel that the Fusion platform fits into that category.”

Maintaining its growth across Latin America, this collaboration marks further expansion for Pariplay across the Mexican market following agreements with Caliente, Codere and Virtualsoft, among others.

Andrew Maclean, VP of Sales at Pariplay, added: “Our Fusion platform offers an unparalleled collection of leading slots, engagement solutions and products, and we’re delighted to roll it out across Wiztech’s Winpot brand.

“Latin America is one of igaming’s most exciting regions and we’ve made sure we focus on maximising our potential in the region.”

Echoing Maclean’s point, Yoni Sidi, Managing Director at Wiztech, stated: “Being able to offer thousands of hugely recognisable games through a single integration is a real benefit for us as a business, and this partnership makes perfect sense for us.

“Great content will always attract customers and this deal will allow us to hit our goals as a business.”