Relax Gaming has heaped praise on the “biggest operator in our sector” after entering into an agreement to supply its network of online casino titles to bet365.
The agreement, which is further lauded as an “important milestone,” will see the online sports betting and igaming operator gain access to Relax Gaming’s slot titles such as Temple Tumble, Snake Arena and Money Train 2.
Furthermore, alongside this suite of in-house content, bet365 will also integrate games from Relax’s more than 50 aggregated partners, which are made possible by the Powered By and Silver Bullet partnership programmes.
This partnership, says Relax, is set to “significantly boost” the supplier’s exposure across key jurisdictions, with bet365 active in an array of key markets around the world, several of which have been identified as high-priority for both
Nadiya Attard, CCO at Relax Gaming sees the announcement as one that will add key visibility for Relax and that “exemplifies” the provider’s continued ambitious plans for market expansion and growth.
“Naturally, bet365 needs no introduction,” she added. “As the biggest operator in our sector, taking our products live with them is a hugely important moment for us as we continue to expand at pace.
“The operator has a famously in-depth understanding of its player-base and consistently has an impact on the market through innovation and a high-quality offering. As a result, we’re delighted the brand has chosen Relax to enrichen its offering even further.
“I’m sure the addition of our premium portfolio will only benefit that reputation further as bet365 continues to grow and differentiate itself.”