EveryMatrix has stressed delight as securing expansion beyond Europe after teaming-up with Intralot to debut a new online solution to La Marocaine des Jeux & des Sports en Ligne (MDJS).
Elaborated on what is billed as a “landmark agreement,” the MDJS online portal, which launched on September 6, 2022, will see the former supply its OddsMatrix, GamMatrix PAM and CasinoEngine that will pair with additional content, such as lottery games, from Intralot.
EveryMatrix will also handle KYC and payments through its platform solution, and also support MDJS’ marketing and operational efforts through its managed services division.
Mohammed Karim EL Yaakoubi, General Manager of Intralot Maroc, commented: “With this agreement, Intralot partners with one of the leading B2B providers in the world today.
“With Intralot’s strong local presence and a best-of-breed retail technology, we will jointly set out to ambitiously grow the online presence of MDJS with safe, responsible, and world-class quality products.
“Intralot is the leading provider for the WLA sector today, and through our collaboration with EveryMatrix, we will provide better service to our valued customer, MDJS.”
With more than thousands of points of sale across Morocco, MDJS has now enhanced its online betting platform for the only legal sports betting brand in the country.
“This new agreement will open the door to EveryMatrix’s expansion beyond Europe, where we have a particularly strong position,” explained Ebbe Groes, CEO of EveryMatrix.
“We’re committed to increasing our footprint in sports betting, especially in the WLA space, where our platform is a natural fit.
“The partnership with Intralot and MDJS marks a milestone for our sports division, and I’m beyond thrilled to be working together with such renowned names.
“EveryMatrix is committed to supporting its clients and partners with the best-in-class technology. We’ll continue our string of investments in our portfolio to ensure Intralot and MDJS offer truly spectacular player experiences to their punters with the next step being the integration of Intralot lottery games for online sales on the MDJS website.”
