Greenwood Gaming and Entertainment has extended its alliance with the NBA’s Philadelphia 76ers, which has seen the group’s Parx subsidiaries becoming aligned with the franchise.
The multi-year partnership will see the Greenwood owned Parx Casino and betParx become official banner partners of the 76ers, with the company also vowing to deliver a series of “unique experiences and offerings” through slot and table game products.
“betParx has been an incredible partner of the Philadelphia 76ers as they truly understand the passion and energy of our fan base,” said Katie O’Reilly, 76ers Chief Revenue Officer.
“We are thrilled to have betParx and all of its offerings as an official 76ers banner partner. Through this extension, we look forward to sharing the betParx experience with our fans for many seasons to come.”
Furthermore, Parx Casino has also been named as the official local casino of the 76ers, while betParx is the official winning partner and has vowed to deliver an array of gameday experience.
As part of this partnership, the 76ers and Parx Casino will host official watch parties throughout the season, with a series of promotions set to be accessible via the digital entity.
“Parx Casino is excited to continue our relationship with the 76ers. Our partnership has been very productive and the 76ers business team is a great partner to work with,” noted Marc Oppenheimer, Chief Marketing Officer at Parx Casino.
“We look forward to continuing to be their official local casino and official winning partner as they continue their quest for an NBA title.”.
betParx operates igaming and online sports betting products in Pennsylvania, New Jersey and Michigan, while the Bensalem-based gaming property features an array of amenities.
This includes 3,000 slot machines, 148 live table games and 48 poker tables in a private room; live thoroughbred horse racing and simulcast action; a 1,500-seat live entertainment venue; nine restaurants and bars; and a sportsbook.
“We are thrilled to extend our partnership with the Philadelphia 76ers into the 2022-2023 season and beyond as an official winning partner of the team” said Gil Bushkin, Senior Director of betParx Interactive Marketing.
“This is a natural progression for betParx after being presenting sponsor of the 2022 76ers playoff run.
“betParx and the 76ers represent a perfect synergy that aims to bring the fans unforgettable experiences on the court and when using our mobile app this season even more than before with a whole new win-for-all promotion and unique fan experiences for our customers”.