Lady Luck Games becomes latest Powered By Relax sign-up

Relax Gaming

Lady Luck Games is eyeing an accelerated path to expansion after the Swedish games studio became the latest addition to Relax Gaming’s Powered By distribution programme.

Under the terms of the collaboration, the 2019 founded Lady Luck will see its “top performing” titles be made available to the aggregator and supplier’s operator network.

Among the igaming offerings to become available for integration are The Treasures of Tizoc, Valholl Wild Hammers, Madame Clues, Beetle Bailey and Popeye, which was co-developed by the company in partnership with King Features.

Shelley Hannah, Director of Casino Products of Relax, stated: “Lady Luck Games is a studio renowned for delivering quality content to the igaming industry.

“The innovative approach, stunning graphics, and unique mechanics make the company stand out among other providers. We are thrilled to have Lady Luck Games on board and are looking forward to a fruitful collaboration.”

This becomes the latest tie-up rolled-out in recent weeks by Lady Luck Games, with Relax Gaming following in the footsteps of Microgame, Logrand Entertainment and Raw iGaming.

Mads Jørgensen, Co-Founder and Chief Executive Officer of Lady Luck Games, said of the group’s latest alliance: “We are very excited about our partnership with Relax Gaming, as they are one of the most preferred routes to market for many operators. 

“This agreement will allow us to move forward and integrate our content faster. We’re very excited to see what the future will bring as a result of this landmark partnership.”