Swedish developer Gaming Corps has joined First Look Games to further drive the promotion of its slots studio among players, affiliates and operators.
Through its deal with First Look Games, Gaming Corps will launch its own slot library, sharing assets and information with a network of over 900 affiliates and publishers globally.
Assets from Gaming Corps titles, including game sheets, logos, images, videos and demos, can be downloaded individually and in bulk. These assets can be used by affiliates to produce content such as game previews and reviews, publishing to a global audience.
Elliott Resnick, MD at First Look Games, commented: “We are delighted to welcome Gaming Corps to First Look Games. The studio really has been making strides with its thrilling slots and arcade content. Now is absolutely the time for it to market its games to players and affiliates via our vast network of approved publishers.
“First Look Games is the only platform that directly connects studios with affiliates for the purpose of game promotion, and in a way that ensures compliant, responsible marketing at all times. Gaming Corps can now leverage this and drive awareness of its games to the next level.”
First Look Games uses a Studio Management Centre to give studios control over their information and assets, where they can highlight operator exclusivity agreements and add/remove jurisdictions for each game.
Gaming Corps can decide what information affiliates have access to and when. The developer can also utilise a suite of compliance tools that include automatic monitoring of content to ensure that it is accurate and responsible.
“We have been heavily focused on game development, but now is the time we look to do more to drive awareness of Gaming Corps and our content,” added Alex Lorimer, COO at Gaming Corps.
“With First Look Games, we can maximise the affiliate opportunity with the platform doing much of the heavy lifting. This is an important partnership for us, and one that will help to push us forwards and towards becoming a tier one developer.”