Eyas Gaming’s “particular focus on Brazil and Latin America” has been cited by Pariplay as key to expanding and strengthening its foothold across the region.
As a result of its latest collaboration, the NeoGames subsidiary is to integrate a suite of proprietary third-party content live with the Gibraltar-based Gauselmann Group-backed operator, placing a particular focus on the Brazilian market.
“Pariplay has an extremely extensive offering of games, so we’re excited to be welcoming them to Eyas Gaming – we’re hitting the ground running with a massive selection for players to choose from,” stated Jack Anthony, Head of Product at Eyas Gaming.
“Their Fusion platform brings with it plenty of wonderful games from suppliers across the world, and with their Wizard Games portfolio to boot, we’re confident our players will embrace all that Pariplay has to offer.”
The partnership is hailed as “an important step” as Pariplay looks to strengthen its presence across LatAm, with Eyas’ “particularly strong footing” in the “strategically important market of Brazil” crucial to wider aspirations.
As a result of the link-up, players will gain a range of third-party content through Pariplay’s Fusion offering, as well as a suite of retention and back-office conversion tools.
In addition, the igaming content provider and aggregator will also go live with its Wizard Games portfolio via Eyas Gaming, which will deliver titles Princess Celina and the Frog and the recent release Book of Eternal Romance.
Following recent licensing approvals in both Argentina and Panama, Pariplay has stated that Eyas Gaming’s “focus on LatAm and the Brazilian market is key”.
“We’re thrilled to be partnering with Eyas Gaming, an operator in the industry with plenty of potential and many exciting plans in the pipeline,” added Andrew Maclean, VP of Sales at Pariplay.
“Their particular focus on Brazil and Latin America is important to us at Pariplay, as we seek to expand and strengthen our foothold in the region. We look forward to a successful future working alongside Eyas Gaming.”
