European expansion continues to be an important commitment for 7777 gaming, as the igaming supplier strengthened its Bulgarian footing in a deal with Magicbet.
Following a recent move to target Eastern European growth in Romania with Win2, 7777 has now turned focus to Bulgaria by making its complete catalogue of slots, instant win, kino, bingo and table games available to Magicbet players.
Asya Raykova, Account Manager at 7777 gaming, commented: “This partnership marks our leadership position on the Bulgarian market and opens up new horizons for players seeking exceptional gaming experiences.
“We are excited to work with a trusted brand as Magicbet in Bulgaria and offer exceptional gaming experience to their audience.”
With over 100 games to be platformed on Magicbet’s online casino lobby, the deal has seen the operator pursue another move to bolster its content offering, following a recent collaboration with CT Interactive.
“Whether players prefer traditional casino experiences or seek the thrill of modern, immersive gameplay, the 7777 gaming portfolio has something for everyone.”, added Raykova.
In and amongst its targeted European expansion efforts, 7777 recently bolstered its position across the online casino industry after forming an alliance with Soft2Bet to reach multiple brands within the operator’s roster.