Gauselmann Group has secured the casino concession tender of Lower Saxony in Germany, allowing the group to operate up to ten casino locations in the state.
Through the concession, Gauselmann Group will be able to operate state-licensed locations under the Merkur Sun brand from September 1, 2024, for an initial period of 15 years.
The group noted that the “high quality” of its concept was decisive for the issuance of the casino concession.
Paul Gauselmann, Founder and Chairman of the Management Board of the Gauselmann Group, commented: “I’m extremely delighted about receiving the casino concession in our neighbouring state of Lower Saxony.
“Being able to clock up this additional significant milestone in our company’s history, just two years after taking over the North Rhine-Westphalia casinos, makes me and all the employees involved very proud and shows once again that we master the ‘higher school’ of gaming with and centred round money, and that we can act responsibly in this respect.
“Now, in autumn 2024, the task is to integrate the Lower Saxony casinos, with their roughly 400 employees, into our company and to welcome them to the world of Merkur.”
Gauselmann Group has a portfolio of 15 locations across Germany in the states of Saxony-Anhalt, North Rhine-Westphalia, Berlin and Rhineland-Palatinate
David Schnabel, Managing Director of Merkur Spielbanken, stated: “With the takeover of the North Rhine-Westphalia casinos in 2021, we proved in an impressive way that we are able to realign the gaming and service offering in record time, to secure existing jobs, create new ones, and even increase their attractiveness.
“I’m certain that we will also be able to set new standards in Lower Saxony and continue to write our story of success with the casinos there.”
Gauselmann Group and Merkur Spielbanken will also keep championing responsible gaming and player protection measures. The group has certifications and accreditation from the likes of Global Gambling Guidance Group and the European Casino Association and provides education to its employees.
Schnabel added: “We have continually optimised our casino concept over the last years and have always aligned it first and foremost to the needs and desires of our guests. Being allowed to perfect this concept soon in Lower Saxony together with the know-how of our new colleagues is a promising outlook for success and an important impulse for the future.”
