7777 gaming secures content deal with Ukrainian National Lottery

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7777 gaming has agreed to supply the Ukrainian National Lottery with an array of digital lottery products and instant win games. 

Continuing its campaign to bolster its position in licensed jurisdictions worldwide, 7777 gaming’s collection of lottery and instant win games will power the state-owned operator’s online platform. 

Elena Shaterova, Chief Commercial Officer at 7777 gaming, commented: “We are honoured to be partnering with UNL to bring our innovative games to the Ukrainian audience. This collaboration aligns with our commitment to delivering top-tier digital lottery and instant win games to players in key licensed jurisdictions worldwide.”

The UNL is Ukraine’s leading operator of state lotteries, operating under the supervision of the Ministry of Finance and the State Treasury, offering a range of lottery games, including draw lotteries, electronic instant lotteries, quick draws and instant paper lotteries. 

The brand looks to generate funds for the State Budget of Ukraine as the nation continues to defend itself against Russian invasion, and also uses profits to contribute to charitable causes. 

Now, through the studio’s latest collaboration, 7777 gaming’s proprietary products will be made available via the UNL’s mobile and website services. 

Andrey Bochkovskiy, Chief Executive Officer at UNL, added: “7777 gaming’s rich portfolio perfectly complements our commitment to providing engaging and diverse lottery experiences. We look forward to a successful partnership that not only entertains but also contributes significantly to our mission.”

Eastern Europe has been an area of considerable focus in 7777 recent activity, coming shortly after the studio bolstered its Bulgarian position with Slotino.