888Africa has moved to enhance its numbers offering through a new collaboration with SIS.
As a result of the integration, facilitated by a region-specific iframe developed alongside Bitville Gaming, will see the operator gain access to the full suite of live draws, including the original 49’s live draw, 39’s and Fast 15’s.
Joe Andrews, Head of Sales Africa at SIS, commented: “The appetite for live numbers draws in Africa has grown rapidly and partnering with 888AFRICA will significantly increase our product visibility. Bitville Gaming has great reach in the region, and we are thrilled that our partnership is already delivering the widest range of content to operators.”
Ian Marmion, Chief Operating Officer, at 888AFRICA continued: “Our ability to widen our offering to our partners is always important to us, and the portfolio of live numbers draws from SIS will provide a huge boost in maximising engagement. The content is a proven performer across Africa and I am sure our audiences will welcome this enhancement to our offering.”
The SIS-owned 49’s has enjoyed significant success in a myriad of markets, drawing engagement from a wide demographic of players. In a bid to complement this, 39’s and Fast 15’s offer high-frequency events that run every three minutes while maintaining healthy margins for operators.
Andrew von Hoesslin, CEO at Bitville Gaming, added: “The aim of our agreement with SIS was to provide a bigger operator network for its content and we are seeing this happen first-hand. We are sure that 888AFRICA and its players will be delighted with the influx of additional wagering opportunities.”
