THE PULSE OF THE CASINO INDUSTRY

New Jersey & Pennsylvania Led iGaming Revenue in 2024

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The ‘Big Three’ states for iGaming saw extraordinary growth in 2024, with each state reporting more than a 20% increase in iGaming revenue year over year.

New Jersey reported revenue figures of nearly $2.4 billion, with Pennsylvania and Michigan reporting figures of around the $2.2 billion mark across 2024, as revealed in commission documents released in January 2025.

iGaming revenue in New Jersey, including online slots and table games, generated $2.39 billion in 2024, a 24% year-on-year increase from 2023.

In Michigan, commercial and tribal operators reported $2.2 billion in revenue from iGaming, plus an additional $194m from online sports betting — a 22.3% increase over 2023, overtaking New Jersey for the first time since legalizing online gambling in 2021.

Pennsylvania’s iGaming revenue across 12 operators was $2.18 billion in 2024, a 25.25% increase from the $1.7 billion generated in 2023. Some outlets report $2.7 billion in taxable revenue, but this includes annual slot machine license operation fees.

The soaring figures are thought to have generated more than $400m in tax revenue for each state. In Michigan, the figure was $466.1 million.

Looking more broadly across the gaming sector, including casinos and racetracks, New Jersey raked in $6.3bn in gaming revenue, while Pennsylvania crossed the $6bn threshold for the first time at $6.13 bn.

Michigan handled over $5 billion in bets in 2024, with $244 million coming from iGaming alone in December 2024.

The Michigan Gaming Control Board (MGCB) highlighted how the taxes supported the local community, including more than $501.4 million for the state’s School Aid Fund, which provides additional funds for public classroom education.

$400.9 million alone came from online gaming wagering taxes, including iGaming ($388.48 million), internet sports betting ($12.9 million), and fantasy contests ($297,219).

The remaining $100.5 million was generated from casino wagering taxes, including taxes from table games and slot machines ($99.8 million) and retail sportsbooks ($655,436).

The taxes also provided $4 million to Michigan’s First Responder Presumed Coverage Fund, $3 million to the Compulsive Gambling Prevention Fund, $3.7 million to the Agriculture Equine Industry Development Fund, and $3.75 million to the agency’s Emmy Award-winning “Don’t Regret the Bet” marketing.

Overall, the $2bn+ revenue figures show how much the iGaming industry has grown compared to 2021, when Pennsylvania reported $1.29 billion, Michigan reported $1.11 billion, and New Jersey reported $1.37 billion.

Wilna van Wyk

Wilna van Wyk iGaming Expert

Wilna van Wyk is an online casino enthusiast with over a decade of experience working with some of the world’s biggest gambling affiliates, including Thunderstruck Media and OneTwenty Group. She specializes in gambling sites and games and provides expert knowledge on the online casino industry's essential fundamentals.

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