Online casino content supplier Relax Gaming has added further depth to its growing global footprint after entering into a new partnership with Rootz.
Becoming the latest in an array of expansions to its operator network, following integration the supplier’s portfolio of in-house and partner content will be rolled out with Rootz’s flagship online casino brand, Wildz.
Lasse Rantala, chief executive officer of Rootz, commented: “Integration can often be a headache, but not with Relax. Their knowledgeable team has made integration a pleasant business with competent personnel, a well-built API, and a robust selection of third-party integrations.
“Additionally, their roadmap is quite impressive suggesting that Relax Gaming is diligently focused on future growth.”
Launched earlier this year Wildz, which stresses a focus on “intuitive gameplay and rewarding its customers,” is to gain access to the Relax Gaming catalogue, which boasts in excess of 570 titles.
Daniel Eskola, CEO at Relax Gaming, added: “We’re delighted to supply Rootz with our catalogue of innovative and engaging games as the operator sets its sights on European expansion.
“As a new brand on the scene, we’re looking forward to supporting Wildz in hitting the ground running at the start line of its casino journey.”
This continues a busy month for both parties, each of which have added a third agreement, with Relax beginning July by giving its Silver Bullet partner program a boost following a content agreement with Northern Lights Gaming.
A further agreement alongside Betclic Everest Group followed this up, with Relax titles, such as Caveman Bob and Temple Tumble, made available to the operator’s brands under the terms of the deal, including the flagship Betclic.com site.
Malta Gaming Authority licensed Wildz on the other hand penned two deals in three days, firstly welcoming content casino game and software supplier Red Tiger before Nolimit City expanded its content distribution base after aligning with the new operator.