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Sports betting and casino platform provider Digitain has cemented its position in the African market by signing a new integration deal with Nigerian operator Westernbet.

Under the terms of the agreement, Digitain will gain access to Digitain’s sportsbook, casino, payment gateways, sports data and statistics, as well as access to Digitain’s full-service enterprise tools for mobile, desktop and retail channels.

Suren Khachatryan, Digitain CEO, said of the deal: “We are delighted that our industry-leading solution is going from strength-to-strength the world over. Africa is a key market for us and we’re looking forward to this being the first of a few announcements on the continent in the coming months.”

The agreement is hoped to give Digitain the opportunity to tap into the Nigerian market, gaining access to a new audience, while also introducing Westernbet’s fans Digitain’s sportsbook offerings.

Commenting on the deal, Ajay Tripathi, managing director of Westernbet, added: “We are happy to announce our agreement with Digitain, and to have their Full Turnkey Solution.

“The technical solutions of the sportsbook, as well as scoreboards on our website display real-time match details using graphics and statistics are intuitive and easy to use, and are sure to be a real hit with our players from day one.”

Westernbet will be able to offer odds on 35,000 live events each month, with a casino solution that boasts more 3,000-plus games from major casino suppliers,such as Novomatic, Microgaming, NetEnt and Playson.