Online gambling operator LeoVegas has expanded its Italian facing operation through the introduction of the full portfolio of slot content from iSoftBet.

Through entering the new agreement LeoVegas.it customers are now able to access a variety of content from the online and mobile casino content provider.

Included amongst these is the newest release The Golden City, as well as “fan favourites” Merlin’s Magic Mirror and Vegas High Roller.

Furthermore, iSoftBet is to also bolster LeoVegas will a host of advanced marketing and real-time gamification tools, such as in-game.

The tool allows operators to activate a series of gamification that are designed to enhance the player experience. 

This includes tournaments, leaderboards based on achievements, points or rewards in the form of cash bonuses or free rounds, across not only all iSoftBet games, but also in excess 3,000 slot and table game titles provided by a series of partners.

Paola Maia, operations manager at LeoVegas.it, commented on the new partnership: “iSoftBet have a reputation for developing highly exciting and immersive content, and we are very eager to offer its games to our customers. 

“The innovative gamification toolkit, in-game, is a highly impressive collection of features, and we look forward to a long and successful partnership.” 

The provider is certified in 16 globally regulated and emerging territories, and most recently entered Switzerland when the newly regulated online gambling jurisdiction opened in July

Michael Probert, chief commercial officer at iSoftBet, added: “LeoVegas are one of the biggest operators in the industry, and we are delighted to partner with them in the Italian regulated market. 

“This is a very exciting time for us, and we are always looking to expand in regulated markets. Our content has been well received across the globe, and we look forward to strengthening our presence in Italy further with LeoVegas.it.”