Software platform provider Gamingtec has rolled-out the launch of a new Casino360.bet B2B brand, aiming to craft a “new standard of white labels” via an extensive game portfolio, payment system and adaptive layout for both desktop and mobile devices.

Asserting an aim “to  provide a unique gaming experience,” the site boasts a loyalty system that players can boost through sportsbook betting and playing slots and live casino games.

With these loyalty points, players can access new levels of the website and receive exclusive benefits, such as free spins, new games and special bonuses. This gamification technique aims to attract new players and retain existing ones.

“Online gambling brand on Gamingtec platform is a quick way to start a casino business. Your brand will have a unique, customised layout, and it can be used immediately without an additional test period,” stated Sapar Karyagdyyev, CEO of Gamingtec.

“Our focus is the client’s needs; therefore, we provide every client with powerful branding, up to 5,000 games that are already integrated into our platform and various payment solutions. We have everything that is required to launch and localise a casino globally.” 

The Casino360.bet website was built using a new Gamingtec hub, and features an improved game listing with it now possible to set up game categories and attach customised labels, such as ‘new’ or ‘top, to any game.  This option enables the casino providers to customise their game listings on their casino websites according to their needs. 

“One of the competitive advantages of Gamingtec’s hub is its flexibility. We are planning to have regular updates based on the feedback that we have received from our partners. By working with us, casino providers can request relevant upgrades, which will be implemented as soon as possible,” noted Oleksandr Shulenin, product manager at Gamingtec.

“We are delighted to be launching with such an ambitious, forward-thinking, and collaborative partner,” added Peter Stagles, head of operations at Casino360.

“We thought long and hard when deciding upon which platform provider to opt for. We’re very product centric and an enjoyable user experience is at the core of what we are about and what we want to provide our players. In Gamingtec we are confident that we have made the right choice. We are incredibly excited for the months ahead globally.”