Developer and licensor of mobile focused gaming content Gaming Realms has inked a three-year distribution agreement with the Rank Group.
As a result of the partnership, Rank Group casino and bingo brands such as Aspers Casino, Lucky VIP Casino and Kitty Bingo now offer players the entire Slingo Originals portfolio from the firm, including titles such as Slingo Monopoly, Slingo Rainbow Riches and Deal or No Deal Slingo.
Gaming Realms already provides its Slingo portfolio to Rank’s Mecca entity in the UK, with the new agreement extending their distribution to the Stride Gaming brands acquired by Rank last year.
“We’ve been huge fans of Slingo ever since it hit the UK market, so the opportunity to add all the Originals to our game portfolio this year is genuinely exciting, and well worth the wait! We look forward to building on its success and bringing this market-leading content to a wider audience than ever before,” noted Riaan Slabbert, chief product officer of Rank Digital.
This follows a two-year partnership entered earlier in the year, which sees Hasbro gain exclusive rights to act as an agent on behalf of Gaming Realms in order to identify and help negotiate licensing opportunities for the Slingo brand in various digital gaming categories.
“We are delighted to announce the continued strengthening of our relationship with Rank through this agreement,” added Michael Buckley, interim CEO and chairman of Gaming Realms.
“We constantly strive to bring new and exciting content to an increased audience and believe that through Rank’s great portfolio of brands we can further enhance the Slingo brand here in the UK.”
