BetGames.TV has further strengthened its position across Latin America after linking-up with Mexican operator Ganabet.mx to offer its full catalogue of titles to the group’s players.
The agreement first went live on September 20, 2020, and has seen Ganabet deliver users a suite of live games, including Wheel of Fortune, 6+ Poker, and the recently revamped War of Bets.
Humberto Anaya Pacheco, risk and business intelligence manager at Ganabet.mx, said of the agreement: “In the current climate, it’s more important than ever to offer players a comprehensive casino product and this partnership with BetGames.TV will ensure that we can deliver more premium content to them.
“Many players have jumped from sports betting to casino in recent months, but they often demand something more than RNG-based titles. BetGames.TV’s live dealer games provide that bit more, delivering engaging content with a human element.”
This deal follows a succession of commercial agreements signed by BetGames.TV in recent months, with the firm targeting expansion across LatAm via collaborations with Doradobet, Jazz Gaming Solutions, Peruvian operator Apuesta Total and Logrand Entertainment Group.
The live dealer betting games supplier, which boasts licences issued by multiple jurisdictions including the UKGC, MGA, Italy, and various South African gambling authorities, says that it has seen a surge of more than 300 per cent in bet counts across LatAm and Central America this year.
Eddie Morales, LatAm sales director at BetGames.TV, added: “Our live dealer titles continue to entice players looking for a more engaging casino experience, and we’re very confident that our products will help Ganabet.mx drive retention and acquisition, and in turn, more betting volume and profitability.
“Ganabet.mx is a progressive operator giving players one of the best casino experiences in the region. It’s a natural move for them to bolster their live dealer vertical and we look forward to building a successful relationship in the coming years.”