Yggdrasil sees “very important times ahead” after striking a global content agreement with GGPoker, a deal which will see the studio’s slot content hosted on the online casino platform.
This deal was accelerated in order to see the launch of Yggdrasil’s titles coincide with the WSOP Online 2022 tournament, which is anticipated to draw “huge audiences”.
Andrew Pegler, Chief of Commercial Operations at Yggdrasil, commented: “We are extremely excited to launch our games with GGPoker, especially during the WSOP Online 2022 tournament series, an event that sees increased traffic to the site.
“GGPoker continues to expand its online casino segment and we look forward to being a key part of that growth.
“The integration process was quick and efficient, showing just how well Yggdrasil and GGPoker can collaborate. Very positive times are ahead, and we look forward to strengthening our partnership.”
Despite its namesake, GGPoker has expanded its igaming portfolio to include online casino offerings that Yggdrasil’s added games will hope to strengthen.
Additionally, the operator will run a series of campaigns aiming to drive high player engagement, using Yggdrasil’s Boost promotional toolset.
”We always want the best content available, and Yggdrasil fits that bill.” added Paul Burke, Head of PR for GGPoker.
“Our work together so far has been excellent, and we look forward to adding more of their entertaining and engaging games in the future.”