Pragmatic Play extends bplay alliance to Argentina’s Entre Rios province

Pragmatic Play has enhanced a previously detailed bplay commercial tie-up to cover an extra portion of Argentina, with the partnership set to enter the Entre Rios province.

Following a previous agreement in the Buenos Aires province, which included the former’s slots suite, the online casino content developer has taken these titles as well as its virtual sports games into what is billed as “an important area”.

Sebastian Puente, Head of Game Operations at bplay, noted: “This market extension with leading provider Pragmatic Play introduces two thrilling verticals to our offering in Entre Rios, bringing both variety and innovation.

“It’s a perfect cooperation for us, and we look forward to seeing the results.”

This latest deal is praised as representing “further success in Latin America” for the supplier, and is one that follows in the footsteps of a number of similar such agreements that cover the region.

Under the terms of the deal, players of the igaming operator will be able to gain a slots suite that contains titles such as Madame Destiny Megaways and Gates of Olympus, as well as a virtual sports collection that covers greyhound, horse racing and football options.

“Entre Rios province is an important area for us within Argentina, and we’re very pleased to go live with its leading operator there, bplay,” said Victor Arias, Vice President of Latin American Operations at Pragmatic Play.

“The strength of our multi-product portfolio has really allowed us to stand out in Argentina and we’re looking forward to growing together.”