Partnership concept
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Soft2Bet has expanded its content offering on the firm’s platform via an alliance of Playson for the distribution of its igaming titles. 

Under the terms of the deal, 80 of Playson’s games, including Solar Queen Megaways and Legend of Cleopatra, will be on offer across Soft2Bet’ brands through various regulated markets.

Soft2Bet’s Head of Casino, George Wadsworth, remarked: “We are thrilled to be going live with a market leader of their stature,” explained George Wadsworth, Head of Casino at Soft2Bet. “Partnering with high-performing game developers such as Playson is a pillar of our growth strategy. 

“Playson’s team exhibits artistic talents, a passion for innovation and a commitment to quality and performance that shines through in all their games.”

Playson’s Sales Director, Blanka Homor, added: “We’re very pleased to have our top-quality games available on a multitude of Soft2Bet’s brands. This will ensure that our content will reach a large number of people from many different locations.”

The link-up with Soft2Bet comes after Playson started 2023 with enhancing its position on the Swiss online market after securing a partnership with Grand Casino Baden

Soft2Bet also concluded 2022 with its partnership with Betinia to launch a mobile application, which was aimed exclusively at Swedish users.