Pragmatic Play targets Brazilian market with Win Prêmios partnership

Brazil flag
Shutterstock

Igaming provider Pragmatic Play has announced a deal with Brazilian operator Win Prêmios, agreeing to supply the latter with a multi-vertical content package. 

Strengthening its position in the regulated Latin American market, Pragmatic Play’s content offering will see the integration of its slots, live casino and virtual sports releases into Win Prêmios’ online casino platform in Brazil. 

Victor Arias, Vice President of Latin American Operations at Pragmatic Play, commented: “Win Prêmios is another leading brand that we’re delighted to partner with. The strength of our multi-vertical offering has been key in almost all of our recent commercial agreements and this one continues that positive trend.”

This collaboration will allow Win Prêmios’ player base access to the supplier’s range of slot titles, including recent releases Mammoth Gold Megaways and Wild Wild Bananas, in addition to more established slot titles such as Sugar Rush and Gates of Olympus. 

Pragmatic Play will also provide the operator with its collection of live casino games. This offering includes the company’s live dealer-hosted title Sweet Bonanza CandyLand and classic games such as roulette and blackjack. 

Furthermore, the provider’s virtual sports products, including racing game Force 1, along with horse and greyhound racing, will be made available to Win Prêmios’ customers. 

Representatives from Win Prêmios stated: “Having Pragmatic Play’s range of incredible games at our disposal is hugely important for us to maintain our competitive edge in a keenly contested market.

“The award-winning games we will have are crucial in retaining the players we already have and attracting the all-important new customers.”