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Double Up Media, the Nottingham-based affiliate marketing agency, has completed a relaunch of its comparison website, Best Bingo Websites.

In a statement confirming the move, the company noted that the site redesign has been 12 months in the making and takes a “player-centric approach”. The new layout, it said, has been “designed in a logical way with a close attention to UX, enabling players to find exactly what they want, quickly and easily”.

The new site has been developed to include well-researched content, as well as in-depth game and bonus guides. All bingo site reviews have been overhauled, added the firm, to give players even more information, helping them to “make an informed choice when looking for the perfect place to play”.

Director of Double Up Media, Pavlos Sideris, said: “We’re delighted to be relaunching such a well-respected bingo comparison website. Best Bingo Websites visitors are sure to love the bold redesign and insightful new content, which includes in-depth reviews of even more of the UK’s best bingo sites. 

“We are fully committed to offering bingo fans the most comprehensive, trustworthy and responsible online gambling resource, ensuring they have all the information they need when deciding where to play.”

The revamped site also has an increased selection of the best UK-licensed bingo sites, including Bet365 Bingo, Betfred Bingo, Heart Bingo, Mecca Bingo and Tombola among others.

On the corporate responsibility front, the site includes extensive guidance about safer gambling resources and tools, including links to responsible gambling organisations such as GamCare, Gamble Aware and GamStop.