Pragmatic Play eyes Brazil via multi-product Vem Betar integration

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Pragmatic Play has once again set its sights towards Latin America after securing another multi-vertical agreement that secures growth across Brazil, with local operator Vem Betar the beneficiary this time around.

Under the terms of the agreement, the online casino content developer will offer players of Vem Betar an added influx of slots, live casino and virtual sports offerings.

A Vem Betar representative said: “Pragmatic Play has one of the most vast and impressive portfolios of any provider, so we’re delighted to be able to offer its products to our player base.

“We have every faith this will be a truly successful partnership and we’re excited to see the reception to these truly innovative and engaging games.”

Among the slots to be gained by the operator are Big Bass – Keeping it Reel, Gods of Giza, Gates of Olympus and Sugar Rush, with virtual sports products including the likes of football, greyhound and horse racing.

In addition, Pragmatic Play will also integrate its collection of live casino titles, which includes games such as Mega Wheel and Sweet Bonanza CandyLand.

“We’re excited to be bringing our portfolio of slots, live casino and virtual sports titles to even more players in Brazil with Vem Betar,” stated Victor Arias, Vice President of Latin American Operations at Pragmatic Play.

“Our LatAm presence is on an upwards trajectory and this partnership continues to strengthen our position in the region. We’re thrilled to be able to reach more players than before in one of our leading markets.”

Following recent partnerships with SA Esportes, FullReto, Dinastia and Juegalo, this latest agreement sees Pragmatic Play continue to target the LatAm market for expansion.