Bragg Gaming has grown its presence in the UK following a new agreement with the Kindred Group‘s Unibet brand.
Through the deal, titles from Bragg Studios and the Powered by Bragg portfolio will be made available to UK players via Unibet.co.uk, including games such as Fairy Dust, Dreamy Genie and Egyptian Magic from Atomic Slot Lab.
“Having seen the way our product is expertly handled and taken to market by Unibet in other regions, going live in the UK with its popular platform there was an easy decision,” commented Lara Falzon, President and Chief Operating Officer at Bragg Gaming Group.
“Unibet.co.uk offers us further market penetration of the highest quality and is a significant boost to our interest in the largest market in Europe.”
Bragg’s partnership with Unibet in the UK is an expansion of existing collaborations with the Kindred operator in other markets across the globe.
Earlier this year, the igaming provider went live with its titles in the UK market via a deal with Kindred’s igaming brand, 32Red.
Gareth Jennings, Head of RNG Casino at Kindred Group, added: “We’re used to the level of quality we get from Bragg games and they will be a very welcome addition to our lobby in the UK as they have been elsewhere.
“It’s the continuation of a fruitful partnership and it’s been a pleasure working with Bragg to get the launch completed.”
