Greentube & Betway pursue ‘mutual growth’ in Ontario move

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Greentube has praised an existing partnership with Betway as “fantastic” as the two companies agreed to collaborate further in an Ontario-focused integration. 

Building on a long-standing partnership that has “achieved fantastic things”, the slot supplier has extended the partnership to gain access to Betway’s consumer base in the Canadian province. 

Jordan Wall, Sales & Key Account Manager at Greentube, stated: “Greentube has a fantastic long-standing partnership with Betway and together we have achieved fantastic things in established and emerging markets worldwide. We’re excited for our continued mutual growth across North America.”

Facilitated via aggregation platform iForium, Betway players based in the Loyalist Province will be able to play established Greentube slot releases including Book of Ra Deluxe, Sizzling Hot Deluxe and Lord of the Ocean. 

Additionally, Ontarian Betway players will gain access to more recent releases such as Egyptian Underworld, Apollo God of the Sun 10 Win Ways and Book of Ra Deluxe 10 Win Ways. 

“It’s great for the Betway brand and Greentube, a leading provider of classic gaming content, to partner up in Ontario,” added Joachim Bjerg, Head of Marketing for Betway in Ontario. 

“Our market data shows that our customers really enjoy playing fun and innovative casino games, so adding premium content like Greentube’s will continue to help Betway thrive in the province.”

Greentube recently referred to Ontario’s igaming sector as a “core focus” after the supplier signed a content agreement with Mobinc focused on the area.