RubyPlay has enhanced the visibility of its proprietary slot content after securing a content partnership with EveryMatrix.
As a result of the deal, RubyPlay’s collection of in-house online casino content will become available on EveryMatrix’s aggregation platform, SlotMatrix.
The games will then be distributed amongst the aggregator’s network of affiliated operators, providing ‘thrilling new opportunities for company growth’ for RubyPlay in several regulated markets.
Dr. Eyal Loz, CPO at RubyPlay, said: “The integration of RubyPlay’s slots into EveryMatrix’s platform represents a mutually beneficial partnership that will undoubtedly elevate the gaming experience for players.
“EveryMatrix’s extensive network of international brands combined with RubyPlay’s diverse portfolio of high-quality slots sets the stage for an exciting journey ahead.
“We are confident that this collaboration will open up new avenues for expansion and solidify our position as a leading provider of innovative igaming solutions.”
Through the collaboration, EveryMatrix’s partners will gain access to slot titles such as Immortal Ways Diamonds, Diamond Explosions 7s and Mayan Cache.
Amund Stensland, COO of CasinoEngine, said: “We are pleased to welcome RubyPlay to our network of global partners, the largest content library in the igaming industry.
“This collaboration signifies our commitment to delivering the most comprehensive and engaging gaming content to our operator partners and their players.”
EveryMatrix Chief Commercial Officer Bobby Longhurst recently talked to CasinoBeats about the company’s growth in Latin America, detailing how SlotMatrix has already been utilised to target the upcoming Brazilian market.
