AffiliateINSIDER, the multi-faceted business resource for gaming affiliates and operators, has appointed Natalie Lees to the role of marketing manager.
Lees joins following 10 years at industry publisher InterGame, where she worked on the iNTERGAMINGi, InterGaming and InterGame magazines and websites in the roles of head of marketing and sales manager.
At AffiliateINSIDER, Lees joins forces with founder and CEO Lee-Ann Johnstone, who has been leading the company since its January launch, overseeing its development as a news, events, training and affiliate management consultancy for the online gaming space.
Johnstone commented: “I’m delighted to be able to welcome Natalie to the AffiliateINSIDER family. She has all the qualities we are looking for here: she’s bright, she’s driven, knows the industry well and is very popular.
“Her network will help promote what we are achieving with AffiliateINSIDER, with AffiliateFEST, AI Bootcamp and our new African Business Retreat in 2019. Her experience building content will supplement the news website Affiliateinsider.com and help promote our affiliate program management services.”
Lees said: “AffiliateINSIDER is an exciting new business and I am thankful to Lee-Ann for giving me this opportunity to help make such a difference in promoting skills development and best practice within the affiliate sector.
“It’s been a period of great upheaval for affiliates and operators alike in recent years, which is why the time is right for AffiliateINSIDER to help firms develop and implement their business strategies.
“We have a lot of exciting disruptive things planned in 2019 for affiliates and operators alike to benefit,” added Lees.