Kambi has strengthened its stranglehold on Pennsylvania sportsbooks, by announcing a further launch at the South Philadelphia Turf Club.
Once again aligning itself with the property’s Greenwood Gaming & Entertainment owner, the Turf Club comes complete with prime position, situated in close proximity to where current Super Bowl champions the Philadelphia Eagles reside at Lincoln Financial Field.
With the NFL franchise seeing its season come to end last weekend however, it is also located “just blocks” from the Wachovia Complex that houses Philadelphia’s NHL and NBA outfits the Flyers and 76ers, whilst MLB’s Phillies The Citizen’s Bank Field stadium is also located next door.
Following on from the betting platform and systems provider’s launch at the Greenwood owned Parx Casino last week, the Turf Club, on off-track betting establishment, received regulatory clearance this week to make its official sports betting debut, after two days of testing by the Pennsylvania Gaming Control Board.
It is stated that the Kambi sportsbook “will complement the Turf Club’s current horseracing product, with the 27,000 square foot property brandished with additional TV screens for live sports, modern digital signage, seven teller windows and nine sports betting kiosks”.
Max Meltzer, chief commercial officer at Kambi, explained: “The prime location of the South Philadelphia Turf Club offers Kambi a unique platform to reach some of Philadelphia’s most passionate sports fans, who when going to support their teams also want some skin in the game.
“Today’s successful launch provides further evidence of Kambi’s ability to deliver for its partners, both online and on-property in a short space of time, making us the trusted choice for those looking to leverage their strong brand, and provide their customers with high-quality sports betting experiences.”
Expanding Kambi’s footprint within the Keystone State, where the firm now powers four of the state’s five on-property sportsbooks, plans are in place for a further entry at Greenwood’s Valley Forge Turf Club.
Further plans could see a Parx-branded online sportsbook, once the PGCB permits mobile wagering within Pennsylvania.