Playzido has announced the signing of a new distribution deal alongside online betting and gaming operator LeoVegas Gaming Group.
Under the terms of the new partnership LeoVegas is to immediately launch a number of titles from the Playzido portfolio across its twelve brands, including Bet UK, Pink Casino and 21.co.uk.
Stuart Banks, managing director of Playzido, commented: “It’s fantastic to get our games live across the LeoVegas Gaming Group’s sites. With our Deal or No Deal suite of games, we have a brand that has enjoyed sustained success in the gaming market for over a decade, and we’re confident that they will perform well on their different brands alongside our broader portfolio.”
LeoVegas, which counts Endemol Shine Gaming’s Deal or No Deal titles and Oliver Twist as part of its own suite of titles, is to also benefit from a range of extra features.
All games delivered via the Playzido platform will benefit from the company’s marketing features, such as the free spins factory functionality, allowing them to promote the Playzido games to their customers in new and exciting ways.
Irena Busic, communications director of LeoVegas Group, added: “It’s really exciting for us to be able to offer the Playzido games to our customers. We’re always on the lookout for the best games in the market, and it’s clear that Playzido games should take a deserved place in our game mix. The quantity and quality of games in their future roadmap definitely makes them one-to-watch.”
LeoVegas recently labelled 2018 an educational year, after recovering from a “challenging quarter” in Q3 to post a 25 per cent rise in revenues for 2018’s final period to €84.5m (2017: €67.8m).
Gustaf Hagman, group CEO, commented: “2018 was the most challenging year in LeoVegas’ history. We bumped into challenges that we have not previously encountered, and saw a slowdown in growth as a result.
“It was also a year in which we carried out a number of strategically crucial projects that have taken us large steps forward on our growth journey.
“There is much left to do, and there’s no doubt we can and will improve in many areas. We have learned a lot, and our position for achieving our long-term vision – to be the global market leader in mobile casino – is good.”
