Indiana’s family-owned French Lick Casino Resort has teamed up with online gaming and sports betting company Rush Street Interactive which is due to manage the casino’s retail and online sportsbook operations.
The agreement comes just in time for the upcoming NFL season, with the in-casino sportsbook hoping to become a premier destination in the state to enjoy watching and betting on a wide range of sporting events.
“We are partnering with Rush Street Interactive to provide our guests in the casino and online with a premier entertainment experience for football season and beyond,” said Chris Leininger, chief operating officer of French Lick Resort Casino.
“Rush Street Interactive is a proven leader in sports betting, and we know sports fans across Indiana will be thrilled with our new in-casino and online sportsbooks.”
The duo will work alongside one another to launch the BetRivers.com online sportsbook in Indiana later this year, which will offer punters access to a variety of sports and wagering types via the in-casino sportsbook.
The sports betting lounge is just over 3,000 sq ft and located at the north end of the casino floor, with club chairs and table seating to accommodate approximately 100 guests.
Richard Schwartz, president of Rush Street Interactive, added: “We are extremely thrilled to open this new sportsbook at the beautiful and historic French Lick Resort, and to bring the same high-quality, in-casino sports betting experiences that our players in other markets have been enjoying, to resort guests and sports fans in Indiana.
“Being headquartered in Chicago, Illinois, we are particularly proud of our Midwest heritage and the opportunity to expand in the region with these exciting retail and online launches.”