Online casino content developer Yggdrasil has set its sights on the Latin America region after embarking upon a new content-based partnership with Patagonia Entertainment.
As a result of the deal the LatAm focused organisation’s host of regional brands is receive the Yggdrasil suite of titles, in a deal that sees the supplier makes its initial steps into the rapidly regulating market.
Patagonia has subsequently enabled its network of regional operators to have access to Yggdrasil’s complete content portfolio, including latest releases Yokozuna Clash and The One Armed Bandit, Wild Robo Factory, Jackpot Raiders and Vikings trilogy.
Following the successful integration, Patagonia’s growing web of customers are to also be able to use Yggdrasil’s range of in-game promotional tools, titled boost.
Fredrik Elmqvist, chief executive officer of Yggdrasil, said of the new partnership which secures entry into the region: “I’m delighted to make our first entry into LatAm by partnering with Patagonia, where we will combine its platform and regional experience with our technology and extensive software development expertise to offer its network of brands with a unique gaming experience.
“Our aim is to deliver the best casino games experience available, and this partnership is a major step towards achieving that within the rapidly growing regulated LatAm market.”
Since being founded in 2014, Patagonia has established a strong foothold in Mexico, Colombia and other regulating Latin American markets, developing proprietary casino and bingo content and offering clients an omni-channel platform solution in the last two years.
“Partnering with Yggdrasil and enabling our expanding operator network to integrate their award-winning content is very exciting, and we can’t wait to get started,” added Victor Arias, Patagonia Entertainment’s global business development manager.
“The growing LatAm market presents gaming brands with a host of opportunities, and we are delighted to bring Yggdrasil’s best-in-class casino offering to our regional customers.”