Games design studio AvatarUX recently released its latest slot title in the shape of the debut game in its PopWins series, PopRocks.

Marcus Honney, managing director at AvatarUX.

Becoming the second release in its partnership with Yggdrasil, PopRocks unleashes mystical gems with arcane powers that pop and multiply to expand win potential to 72,188x the original stake.

The title has been launched across over 300 brands and has been picked up by a number of operators which are expected to “all be live soon.”

PopRocks is also the first game to use the new PopWins mechanics, where symbols ‘pop’ and are replaced with two new entities and expanding reels, giving players the chance to achieve bumper wins.

SlotBeats has spoken to AvatarUX’s managing director Marcus Honney regarding the thinking behind PopRocks, what players can expect and the inspiration behind the new title: “With PopRocks we wanted to express the core essence of the mechanical framework for the player to experience. From the dynamically expanding reels, the in-round collections of Pops, the growing of multipliers and the unlock triggering max reel expansion of a powerful Wild.

“Players of PopWins games will see more of that along with combinations of other features coming together in exciting ways: players will always instinctively recognise a PopWins game.

“We wanted to go simple and slick, but also be thematically true to the essence of the game, so gemstones were an early decision. PopRocks was a popping candy from the eighties and was a fun name to go with given the release of Starburst and Opal Fruits.”

For the full interview click here.

PopRocks and PopWins are registered trademarks