Casino and sportsbook operator group Soft2Bet has added further depth to its presence on the Swedish market after launching its sports betting and igaming entity CampoBet.
Asserting that it has “gone from strength to strength” in Sweden since obtaining regulatory approval last year, it follows SoftBet having initially entered the market in March with its YoYoCasino site.
Coming after it “has already proved hugely popular in various other regulated markets,” YoYo’s Swedish players now have access to almost 1000 casino games from a number of providers, along with a live casino section.
Lauded as becoming “one of Soft2Bet’s top-performing brands in Europe,” CampoBet offers a roster of casino games alongside bespoke sports betting options as it aims to create “an all-in-one entertainment experience”.
Boris Chaikin, CEO at Soft2Bet, said of the agreement: “We are thrilled to go live with the ever-popular CampoBet in Sweden, following on from our widely celebrated debut in the territory earlier this year.
“Our 17-strong portfolio of cutting-edge casino and sportsbook brands appeals to an impressive range of audiences, and we look forward to further extending its reach across the globe.”
The move sees Soft2Bet continue to expand its commercial footprint after recently debuting in Brazil, with the company set to receive further EU certifications in addition to its MGA, SGA and Curacao licences.