Online gaming technology and service provider Fast Track has integrated its player engagement platform with white label and turnkey solutions provider Together Gaming.
Enabling operators to manage all aspects of their player engagement from one place, the link-up with Fast Track has seen Together Gaming go live with several brands immediately, with plans in place for more to follow in due course.
Simon Lidzén, co-founder and CEO of Fast Track, said of the collaboration: “Our integration with Together Gaming means that any brands on their platform will be able to more easily begin the digital transformation of their player engagement.
“We are very excited to be working with a platform that values flexibility and supports brands to work in the ways that best suit their unique needs.”
As a result of the agreement, operators on the Together Gaming platform will be able to access Fast Track’s capabilities and connect to a multitude of third party suppliers thanks to the new integration
The group says that Cashmio is the first brand “to have taken advantage of the opportunity” to enhance their player engagement through the platforms’ combined power. Together Gaming provides tailored white label and turnkey solutions to igaming operators and currently works with over 20 brands, including Bethard.
Klas Rosenvist, head of commercial and sales of Together Gaming, added: “We are very excited to partner up with Fast Track. Our white label partners expect that we deliver cutting edge igaming software.
“This includes providing them with the right technical tools and services to succeed in their target markets. Integrating Fast Track is a perfect example of this. By offering our partners Fast Track CRM, they are given the best possible conditions to effectively engage with their players.”
Fast Track asserts that it is “on a mission to digitalise the igaming industry and deliver the first self-optimising engagement platform”.