EveryMatrix has aligned with iDEA Growth to bolster US ambitions

Skillzzgaming hits the state of New Jersey as its content goes live through operator BetMGM via Pariplay’s Fusion platform.

B2B software supplier EveryMatrix has struck an alliance with iDevelopment and Economic Association as the group looks to strengthen its position in the United States market.

The company asserts that it boasts “ambitious plans” for expansion across the country, with this latest move following the opening of its first US office, in downtown Miami, earlier this year.

The new branch of EveryMatrix seeks to secure several licenses, such as that of New Jersey, with short-term plans including the recruitment of several pivotal positions in account management, sales, and compliance.

Erik Nyman, president of Americas at EveryMatrix, explained: “We are soon licensed in the first US state and have multiple filings underway. I am pleased to now join iDEA, an organisation I know since its inception.

“Jeff Ifrah and the team have made great progress with legislators and regulators and truly been the industry’s loudest voice to introduce online gaming legislation in the US.

“EveryMatrix has made our US expansion a priority and we’re investing all the necessary resources on technology adoption and licensing efforts to provide the industry’s most comprehensive turnkey solution across America.”

iDEA Growth is a non-profit association seeking to grow jobs and expand online interactive entertainment business in the United States through advocacy and education.

The firm represents the legislative and regulatory interests of national and international businesses with online interactive entertainment platforms operating or considering operating in the United States

Jeff Ifrah, founder of iDEA, commented: “We are excited to have EveryMatrix join the iDEA network of members who are some of the most prominent industry stakeholders in our country. 

“EveryMatrix’s success in the very challenging European market is nothing short of impressive and we trust their products and services will contribute to the US market and our partners’ growth.”