SoftSwiss banks on ReactJS move to deliver next UX innovations 

SoftSwiss has launched its first white label project on the ReactJS platform in a move which the solutions provider believes will greatly enhance its front-end development capabilities, resulting in an optimised end-to-end user experience.

The project has led SoftSwiss to re-develop the front-end core applications of its N1 Casino, which will now use the tools available on the ReactJS’ platform. 

ReactJS is the open-source Javascript library developed and maintained by US tech giant Facebook, which provides Javascript developers with a single architecture when building-out interfaces or UI components.

SoftSwiss explained that its clients’ websites ‘are able to load faster and become more versatile’, with the front-end core application also enabling more flexible execution.

Max Trafimovich, CCO at SoftSwiss, commented: “SoftSwiss is always working hard on enhancing its products, striving to turn out the most user-friendly and appealing solutions on the market. 

“We’re excited to introduce N1 as the first project out of many to be launched using the ReactJS framework. This marks a frontend technology shift for all of our product development units”. 

In addition to being ‘more favourable for SEO’, the move to the ReactJS platform will also enable less traffic consumption for SoftSwiss online casino platform end-users – thereby improving the overall user experience.

Yaroslav Laptev, deputy CEO of N1 Partners Casino & Betting Group, added: “Thanks to the introduction of React technology, the processes for launching new projects have been greatly simplified. 

“Furthermore, the release of new tools for user interaction has become much easier. From now on, we’re expecting that all our future endeavours will run only on this core application.”