A distribution deal secured alongside content aggregator Solid Gaming has been lauded by AvatarUX as representing a significant expansion across a number of Asian markets. 

The collaboration will see the games studio add its entire content suite to Solid Gaming’s igaming platform, as it continues its aim of taking its titles in front of new audiences.

“AvatarUX has made a name for themselves in the igaming market and their innovative and exciting content fills a gap in our offering and we are thrilled to introduce their games to our operator partners,” stated Thomas Nimstad, CEO at Solid Gaming.

AvatarUX is all about the player experience and finding the right balance between mechanics, game play and art, and nothing is overlooked when they design a title so it is no surprise that their content has already gained a big fan following.”

The deal will see AvtatarUX’s games library become available to Solid Gaming’s operator network in numerous markets across Asia. This includes titles incorporating the PopWins mechanic, such as CherryPop and BountyPop as well as the recently released TikiPop.

The PopWins mechanic sees winning combinations pop, with each pop creating two new symbols, leading to increased chances of multiple wins. The power of PopWins can expand the rows of a slot from four to seven, increasing the ways to win from 243 to 33,614.

Upcoming titles featuring the mechanic, such as May release HippoPop, will also be added to the Solid Gaming platform.

Marcus Honney, managing director at AvatarUX, added: “Partnering with Solid Gaming will see us further expand our reach across numerous markets across Asia, and will bring our games in front of new audiences.

“We are working hard to fulfil our mission to develop engaging and fun games with the player experience in mind and we look forward to introducing our expanding portfolio to Solid Gaming’s leading operator partners and their customers.”