International Game Technology has grown its US sports betting footprint further still, after the company expanded its presence into North Dakota via the Dakota Magic Casino and Hotel.
The company, which last month said that it expects to be back at 2019 levels for key financial metrics during this year, is to power retail sports betting at the Hankinson-based property.
“IGT’s proven PlaySports sports betting solution gives us the opportunity to bring a compelling new element of gaming to our patrons and expands our gaming offerings to attract additional players and sports fans,” said Wanda Varns, general manager of the Dakota Magic Casino and Hotel.
Dakota Magic Casino and Hotel is an entity of the Dakota Nation Gaming Enterprise, which is owned and operated by the Sisseton-Wahpeton Oyate Tribe. The casino will leverage the IGT PlaySports platform, self-service betting kiosks and trading advisory services.
“We’re excited to partner with IGT and leverage the company’s leading sports betting platform and solutions, along with its deep-rooted expertise that will help Dakota Magic Casino and Hotel establish a successful sports betting offering,” stated Weston Quinn, CFO of Dakota Nation Gaming Enterprise.
IGT last month voiced its financial expectations when publishing its latest financial statement, with the group recording a 25 per cent year-on-year revenue growth to $1.01bn (2020: $814m), which represents an 11.3 per cent drop from 2019’s $1.14bn.
“Dakota Magic Casino and Hotel is one of the largest tribal casinos in North Dakota and represents another opportunity for IGT to expand our sports betting footprint within the state,” Enrico Drago, IGT PlayDigital senior vice president, added on the group’s latest agreement.
“We look forward to bringing our world-class service to Dakota Magic Casino and Hotel and its patrons, and we’re happy to deploy our leading PlaySports platform, services, and vast knowledge to help establish and grow its sports betting program.”