SoftSwiss has added yet more depth to its network of partners as the gaming software solutions provider rolls-out a commercial tie-up with igaming development studio Gamzix.

This will see the former’s game aggregation platform gain a further wave of content, with Gamzix slated to supply a range of its “most popular slot games,” such as 40 Chilli Fruits, Make Money, and more.

“We’re super excited to be starting our collaboration with such a strong igaming market player as SoftSwiss. Integrating with the SoftSwiss game aggregator is a new exciting step for us and we cannot wait to begin,” noted Aleksandr Kosogov, CEO at Gamzix.

According to the terms of the agreement, Gamzix’s gaming content of almost 20 online casino titles will become available for SoftSwiss white label operators and game aggregator clients operating under the Curacao license.

This becomes the latest in a number of similar such collaborations inked by SoftSwiss, with Gamzix following in the footsteps of Playson, Pariplay, OnlyPlay and Zillion

Nikita Keino, partner managers team lead at SoftSwiss, commented: “The SoftSwiss game aggregator is thrilled to be adding Gamzix to its partners’ list. 

“For such a young gaming studio, Gamzix has already achieved high progress by establishing its broad range of slot games in the marketplace. We’re looking forward to working with Gamzix and once again are welcoming them in our gaming portfolio.”

Last week, in the second part of an SEO mini-series, Anna Loiko, SoftSwiss online casino platform product owner, looked at some more of the SEO tips and tricks that the solutions provider is using.

“In the first part, we touched upon the reasons why SEO is so important – namely because data has shown that approximately 90 per cent of online experiences begin with a search engine, while the top three Google search results account for 75 per cent of all clicks,” she begins. 

“If you are not ranking in those top three listings, you’re missing out on key opportunities to reach new players. But at SoftSwiss, our online casino solution has been tailored to meet the ranking needs of our clients.”