GNOG eyes US igaming & wagering acceleration via SG expansion

Golden Nugget

Scientific Games has strengthened its long-term collaboration with Golden Nugget Online Gaming, which is aiming to accelerate its igaming and sports betting expansion.

This has brought the launch of OpenBet sports technology across New Jersey and Virginia with the US casino operator, as well as a dual integration of digital sports betting and igaming in West Virginia.

“Launching OpenGaming with Golden Nugget in West Virginia is exciting news for us,” stated Robert Hays, vice president commercial of Americas digital at Scientific Games.

“Our mix of land-based inspired igaming content and innovative games has proven very successful with the operator in other states. 

“We’re sure that Golden Nugget players in West Virginia will love the range of new online games that are now on offer to them in the digital space.”

Golden Nugget is to launch digital sports betting technology to deliver its new online and mobile sportsbook offering in both Virginia and West Virginia, with the deployment in the latter also set to be complemented by OpenGaming.

The company’s online casino offering in the state features content developed by Scientific Games’ in-house studios, along with games supplied by an array of third-party providers

“We are proud of our ongoing partnership with Golden Nugget, one of the world’s most recognisable brands in the casino space,” noted Cathryn Lai, chief commercial officer at OpenBet.

“We are equally honored that they continue to entrust OpenBet to power their digital and retail sportsbooks across multiple states. The entire team worked tirelessly to facilitate these new state launches, and we look forward to working with Golden Nugget across new projects in the future.” 

Earlier this year, Golden Nugget launched its new mobile sportsbook in New Jersey powered by OpenBet technology and content, and Scientific Games is set to follow this up over the coming months by delivering its retail solutions to the operator’s hotel and resort in Atlantic City.  

Thomas Winter, president of GNOG, added: “Existing customers of Golden Nugget have truly embraced legalised sports betting and igaming since we first introduced our online offering. 

“Thanks to the continued support of Scientific Games and its modern OpenBet technology and OpenGaming platform, we are very excited to announce these range of launches. 

“We know the robust and powerful capabilities that both solutions provide and are looking forward to delivering yet more unmissable betting and gaming experiences to even more players across the nation.”