Igaming supplier Push Gaming has strengthened its footing within the regulated UK market by teaming up with operator 32Red.

Push Gaming has announced its first partnership of 2022 as the casino games supplier strengthens its footing within the regulated UK market by teaming up with operator 32Red

Lauded as a reflection on how far the studio has come, the link-up will enable Push’s content, such as Jammin’ Jars 2, Fire Hopper and the soon-to-be-released Bison Battle and Big Bamboo, to become accessible to 32Red’s player-base throughout Europe. 

“Deals of this stature reflect how far we’ve come as a studio that always puts players first,” explained Fiona Hickey, head of sales at Push Gaming. “32Red is a premier operator and exactly the type of business we’re looking for in a commercial partner. 

“Its commitment to providing the highest quality entertainment experience is a perfect match and we look forward to delighting its audience for many years to come.”

Moreover, Push stated that its agreement with 32Red, a subsidiary of the Kindred Group, is set to “reinforce: its tier-one credentials as a “true UK player favourite”, enhancing its operator list that already including Casumo, LeoVegas, Entain, The Rank Group, Betsson and PaddyPowerBetfair.

Adam Newnham, commercial operations manager at 32Red, added: “32Red has a mission to thrill by bringing players the most ‘incREDible’ gaming experience available.

“That’s why we strive to provide the best online casino games on the market and Push Gaming has a catalogue of content that aligns perfectly with these values. We’re sure our players will love the new games they can now enjoy from Push.”