BC.Game has bolstered its international marketing in the lead up to the World Cup after securing an agreement with the Argentine Football Association, becoming its official global crypto casino sponsor.

Under the terms of the deal, BC.Game will support Argentina’s national team during the next six months, including preparation for the Qatar World Cup which starts in November. 

“The Argentine Football Association has proven to be one of the most intuitive organisations on the planet,” stated Chris Butler, Chief Operating Officer at BC.Game.

“We are thrilled to find that many of our long-term goals were in perfect alignment with the AFA’s plans to form partnerships with the top companies in the blockchain industry. 

“Moving forward, our aim is to introduce mutually beneficial revenue streams as well as unhindered access to our massive community of gamers, punters, and football fans who frequent the BC.Game Casino and social channels. 

“As exciting as this is for all of us at BC.Game, we are equally humbled to have this opportunity.”

The global partnership intends to open an international pathway for both brands to reach a broader audience, while creating business opportunities that will bring the AFA and BC.Game’s players closer.

“We are very happy to present this new agreement with BC.Game. At AFA, we are always looking for opportunities to harness emerging technologies to improve the experience of our national team and league fans.” added Claudio Fabian Tapia, President of AFA.

This agreement allows us to create new digital products and by this generate a new stream of source of income. We welcome BC.Game as a new commercial partner of our Association.”