Pariplay, a subsidiary of NeoGames SA, has announced it will be providing its online casino content to DraftKings in New Jersey.
Under the terms of the agreement, content from NeoGames’ in-house casino games studio, Wizard Games, will be available to DraftKings customers in the Garden State including Spirit of Mustang and other US localised titles.
DraftKings will also have access to a large selection of third-party games through the deal, including Pariplay exclusive content.
“DraftKings is a brand that needs no introduction, with its massive presence across North America and global stature,” commented Tsachi Maimon, President of NeoGames.
“Launching our content with them in New Jersey is a huge statement of intent for us regarding our plans for North America, and we very much look forward to developing this relationship.”
Following an initial launch in New Jersey, Pariplay content will go live with DraftKings in Michigan and West Virginia, before entering additional jurisdictions as part of its plans in North America, pending agreement, licensure and regulatory approval.
Earlier this month, Pariplay reached an agreement with ELYSIUM Studios to integrate the supplier’s content portfolio onto its Fusion platform.