Las Vegas-based Konami Gaming has been selected by Grand Traverse Resort and Casinos to power enterprise management across its two properties.
Located on opposite sides of Grand Traverse Bay outside Traverse City, Michigan, Turtle Creek Casino and Hotel and Leelanau Sands Casino and Lodge will launch an array of technology via the Konami Holdings subsidiary’s Synkros system.
Both casino destinations will also share a single card solution, allowing players to enjoy seamless loyalty rewards at either location.
Tom Jingoli, executive vice president and chief commercial officer at Konami Gaming, explained: “Grand Traverse Resort and Casinos has long been committed to providing a differentiated entertainment offering, backed by an ability to appeal to the interests of many diverse audiences.
“With the launch of Synkros at Turtle Creek and Leelanau Sands, that unique commitment will extend through the organisation’s gaming enterprise in outstanding new ways.”
Furthermore, a series of rewards will also be driven through the management system, designed to empower players with targeted loyalty awards to match their personal preferences, activities and spend.
Both properties are owned and operated by the Grand Traverse Band of Ottawa and Chippewa Indians, with Turtle Creek containing 1,100 casino slot games and 25 table games.
Johnny Barrientoz, general manager at Turtle Creek Casino and Hotel, commented: “Turtle Creek and Leelanau Sands are known by guests for providing a truly outstanding experience across a thrilling gaming environment.
“Through the latest tools and technology available through Synkros, we’re able to take our unique on-property experience to a new level of convenience, engagement, connectedness, and excitement.
“Konami is dedicated to being a strong technology partner, and continually demonstrates a commitment to new industry innovation. That leading edge—along with their high reliability and customer service—is key in supporting our business to reach our goals.”
Leelanau Sands comes complete with a bingo hall, 330 casino slot games, and table games such as craps, roulette, three card poker and blackjack.
Jesse Ward, general manager at Leelanau Sands Casino and Lodge, added: “This launch is an important part in continually reaching, engaging, and connecting our customers with top entertainment and hospitality.
“Leveraging the tools and technology within Synkros, we can further maximise our differentiated player experience.”