Online casino aggregator and content supplier Relax Gaming has struck an alliance with igaming and sports betting operator Parimatch for the delivery of its content suite.
This will see the firm’s games library become available to Parimatch, including the provision of titles such as Temple Tumble, Snake Arena and Money Train 2.
Augmenting these games will be content from Relax’s roster of aggregated partners including Fantasma Games, ReelPlay, and 4ThePlayer. In total, over 50 third-party studios have their content made available to Relax’s network of operators as a result of the Powered By Relax and Silver Bullet partnership programmes.
“We’ve been shifting toward being a more technology-focused company, broadening our horizons into the wider industry for some time and this deal is an extension of that drive,” stated Eugene Saveliev, head of gambling products at Parimatch.
“Relax’s technical excellence along with its variety of regionalised content has been a major highlight of our relationship so far, but I’m sure there are many more to come.”
The agreement is the latest commercial partnership for Relax as the company aims to maintain the momentum of its rapid market expansion, which has seen recent collaborations inked alongside Slots Temple, Vavada Casino, QTech Games, Tom Horn Gaming, SuperSeven, and Slotmill.
Daniel Eskola, CCO at Relax Gaming, added: “It’s a delight to announce this deal with Parimatch, a company that shares our values of quality and differentiation.
“This is another step in the right direction for us; one that advances our expansion aims and broadens our reach in the right markets.”